Advanced Wellbeing Research Centre (AWRC)

Sheffield Hallam University's Advanced Wellbeing Research Centre (AWRC) is set to become the most advanced research and development centre for physical activity in the world, creating 'innovations that help people move' in sport, health-care, physical activity and leisure.
 
Working in collaboration with a partnership of private sector companies including Toshiba and Westfield Health at the heart of the Olympic Legacy Park, talented engineers and researchers from Sheffield Hallam will design new products and services from initial concept all the way through to market - creating new jobs and investment.
 
World Health Organisation figures show that nearly three quarters of men and two thirds of women in the UK will be overweight by 2020. The AWRC will focus on helping people to move more.
 
Opening in early 2018, the AWRC will act as a hothouse of innovation, bringing together companies that make things such as apps, activity loggers, sports equipment, orthotics, and clinical devices - anything that helps people move more.